Written by: John DeRousie, Custom Marketing Solutions
FULTON, NY – Melanie Trexler, executive director of United Way of Greater Oswego County, has announced that Kayla Lynskey has joined the staff as an intern.
A senior at SUNY Oswego, Lynskey is working with the agency’s staff in the area of social media.
“As social media continues to grow in popularity it is important that we keep up to date on the latest developments in social media and utilize it to enhance our communication with our partner agencies, our donors, and the community as a whole,” said Trexler.
Lynskey, who is majoring in marketing and public relations, learned of the United Way through the internship program at SUNY Oswego.
“When I heard there was an opportunity for an internship with United Way I was immediately interested. I had interned before in the business world and I wanted to have the same experience in the not-for-profit world as well,” said Lynskey.
In addition to her focus on social media, Lynskey has been involved with several United Way events and has learned much about the mission of United Way and the positive impact it has on Oswego County.
“I really enjoy working with United Way and learning about the challenges that not-for-profit agencies face on a daily basis. I appreciate their efforts and inspired by the amazing volunteers who give so much of their time to help others,” added Lynskey.
Currently, Lynskey is updating the United Way website by enhancing its events page and agency news page. Additionally, she is working to make the site even more user friendly and will be adding a link from the website to the United Way Facebook page.
“Kayla is doing an excellent job of increasing United Way’s social media presence and we are happy to have her with us this semester. The SUNY Oswego internship program is an excellent resource and we are happy to be able to utilize it,” said Lois Luber, resource development director for the United Way.
United Way of Greater Oswego County’s website can be found at www.oswegounitedway.org, their can found on Facebook by searching United Way Oswego County.
For more information, contact them at 315-593-1900.