Dear Porky & Buddy,
I am so upset. Someone sent me picture that he found on Facebook that seems to show that the Heineken Company is sponsoring what looks like a dog fight. Can that be true? Why would any reputable company do such a thing? I love Heineken, but not enough to drink it if this is true? Do you know?
Don’t worry. Your beer preferences are safe. In April this year and then starting up again in August the photo that you were told about began to circulate on the internet.
It is a real photo and it does show a dog fight and there are Heineken banners all around the dog fighting ring. The Heineken Company (which does not sponsor dog fights) tried to figure out where it came from and how it happened and here’s the story.
The photo was taken in 2010 at a nightclub in Mongolia, (Yes, Mongolia, you can’t make this stuff up).
The club’s owner told investigators that the Heineken banners had been put up for a promotional event held at the club the night before and had not been removed by the time the dogfight took place the following day.
Heineken, to its credit, immediately terminated its relationship with the club, removing all of its promotional materials and beverages from its premises, reaffirmed its commitment to make sure that its products are not sold or promoted where any illegal activity is taking place, and made this statement:
“Images continue to circulate in social media channels showing a dog fight, with Heineken banners clearly visible in the background. This is very distressing and totally unacceptable. As a company and a brand owner, we do not and would never knowingly support any event, outlet or individual involved in this type of activity. It is against our company and brand rules and — more important — against our company values. . .”
So Heineken is off the hook on this one, but dog fighting is still a common and reprehensible and very profitable business.
Rather than worrying about internet rumors, you can find more information about the reality of dog fighting and how to combat it with good legislation and vigorous prosecution at the Humane Society of the United States website at http://www.humanesociety.org/issues/dogfighting/
The Oswego County Humane Society is not affiliated with this national organization, but we refer to them often for information on these big issues.
And thanks for caring enough to ask the questions and to consider taking action as a consumer!
The Oswego County Humane Society provides spay/neuter assistance, information and referral, adoption assistance to pet owners, humane education programs, foster care and adoption for pets in urgent need, assistance with lost and found pets.
Our administrative offices and spay/neuter clinic are located at 265 W. First St., Oswego, NY.
Check our web site at www.oswegohumane.org or call (315) 207-1070 for more information or to be placed on our mailing list for our newsletter.
Because People & Pets Are Good for Each Other.