‘Way Down East’ Most Popular Play of Its Time
What made the play “Way Down East” so popular? Advertisements of the day boasted that it had been seen by five million people over 350 weeks of performances and taking in more than $3 million. Such a claim was backed up by the reality that it was one of the most successful plays of its day, running for 152 performances in New York City with its initial opening on Feb. 7, 1898, at the Manhattan Theater.