MDA/Price Chopper Show of Strength Press Release

Watertown, NY – Thousands of Price Chopper Supermarket teammates, customers and trade partners throughout the regional chain’s six state footprint (NY, VT, CT,MA, NH, and PA) supported the company’s annual campaign for the Muscular Dystrophy Association, raising $1,172,323 for local individuals living with neuromuscular diseases.

Price Chopper’s significant annual support helps MDA fund many of the essential services throughout the chain’s Northeastern territory.

Since 1984 Neil Golub, Price Chopper’s Executive Chairman of the Board, has served in a voluntary role as a National MDA Vice President and co-emcee of the MDA Show Of Strength (formerly the MDA Telethon) on CBS6 in Schenectady, fostering awareness and understanding of muscle disease and raising millions of dollars.

The American-owned, family managed business has continually rallied behind him, and also for the last three years, in memory of his longtime business partner, Lewis Golub, who passed from ALS (the neuromuscular disease known as Lou Gehrig’s disease) in 2009.

As a company, Price Chopper runs a host of in-store and extracurricular fundraising activities across the year, from pin-ups and nickel-back sales programs to golf tournaments, dress down days and a dinner auction.

“We’re proud of our commitment to help MDA raise awareness of the progress that is being made to cure neuromuscular diseases and to have contributed significantly to the funding that fuels that progress,” said Golub.

MDA is a voluntary health agency working to defeat 43 neuromuscular diseases through worldwide research, comprehensive services and professional and public health education. In addition to funding ground-breaking research, MDA maintains some 230 clinics nationwide, including clinics at Albany Medical Center and the Lewis Golub MDA ALS Clinic at St Peter’s Regional ALS Center. Funds are also allocated to support local informational seminars and multiple summer camps for kids with muscle-wasting diseases throughout Price Chopper’s marketing areas.

For the latest research news and information about ALS and the other diseases in MDA’s program, visit and follow MDA on Facebook ( and Twitter (@MDAnews).