Students dressed in a variety of different colored clothes, shoes and fun-filled outfits for the traditional Wednesday event. Other days during Spirit Week included: Hat Day, Favorite Sports Team Day, Crazy Hair Day, and Buc Blue Day.
T-shirts and Guerilla Marketing fit together like pencil on paper and when combined well can transform a person into a walking billboard of promotion, thought, emotion, ideas, solidarity, or art for its own sake.
Using this approach, illustrator and self-styled Guerilla Marketer Glenn Zansitis created Zink Shirts, a small business on the ground floor at 19 E. Cayuga St., in Oswego.
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